SKU: 62809303517

Designing for Behavior Change, 2/E

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Designing for Behavior Change, 2/Emargin: 0px 0px 14px; padding: 0px; font family: "Amazon Ember", Arial, sans serif; font size: 14px;'Designers and managers hope their products become essential for usersintegrated into their lives like Instagram, Lyft, and others have become. Such deep integration isnt accidental: its a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral scienceresearch that supports many

margin: 0px 0px 14px; padding: 0px; font-family: "Amazon Ember", Arial, sans-serif; font-size: 14px;'Designers and managers hope their products become essential for usersintegrated into their lives like Instagram, Lyft, and others have become. Such deep integration isnt accidental: its a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral scienceresearch that supports many productsto help your users achieve their goals using your product.'margin: -4px 0px 14px; padding: 0px; font-family: "Amazon Ember", Arial, sans-serif; font-size: 14px;'In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step--step through the process of incorporating behavioral science into product design and development. Product managers, UX and interaction designers, and data analysts will learn a simple and effective approach for identifying target users and behaviors, building the product, and gauging its effectiveness.
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    SKU: 62809303517

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    4.5 ★★★★★
    Based on 29 reviews
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    Adelina
    Bozeman, US
    ★★★★★ 5
    The best pillow for side and back sleeping
    Style: King - Medium
    Bought this pillow for my husband, he loves it. He is back sleeping and has been the best pillow so far. Worth the money. With buy one for me and my daughter. It’s a little pricey but when it comes to sleeping it’s worth the money.highly recommend
    WAS THIS REVIEW HELPFUL?YesReportShare
    Reviewed in the United States on May 13, 2026
    C
    Verified Purchase
    Connie W
    Whiting, US
    ★★★★★ 5
    Best pillow ever
    Style: Standard – Low
    I have to say, after decades of buying all sorts of pillows, trying to work for me and my short neck, this is THE one. I bought the low profile ones and OMG it is just perfect for me. I'm finally getting a good nights sleep without fighting a pillow that is too firm or doubling a pillow that is too soft and thin. It's also not as heavy as other memory foam pillows I've tried. I hate a heavy pillow. Yet, it isn't so light weight that it gets pushed off the bed easily if you change positions a lot during the night.
    WAS THIS REVIEW HELPFUL?YesReportShare
    Reviewed in the United States on May 27, 2026
    F
    Verified Purchase
    fernando alarcon
    Whiting, US
    ★★★★★ 5
    Side sleeping pillow
    Style: Standard - Medium
    Great pillow for specific people. If you want a firm yet soft pillow for side sleeping then it works great. Not as good for back sleepers but it's very comforting and cooling.
    WAS THIS REVIEW HELPFUL?YesReportShare
    Reviewed in the United States on May 17, 2026
    D
    Verified Purchase
    DanDaMan
    Cuba, US
    ★★★★★ 5
    Great therapeutic pillow
    Style: King - Low
    I have been having pinch nerve issues where my fingers fall asleep with the pillow I had, so I started to search for pillows that would alleviate that and stay within a budget. Although this pillow cost more than I wanted to spend, the only other pillow that I was considering cost $100 more than this Purple pillow, so I purchased this pillow. The neck pains and pinch nerve issues are mostly gone. It is comfortable, maintains its shape and keeps you cool. I hope this pillow lasts a few years.
    WAS THIS REVIEW HELPFUL?YesReportShare
    Reviewed in the United States on March 24, 2026
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    BKossey929
    New York, US
    ★★★★★ 5
    This Pillow Is The Greatest!
    Style: Standard - Tall
    This pillow is amazing! It’s very pricey, but worth EVERY penny in both my opinion and my husband’s. My husband had been complaining about his old pillow for a while. I did some research and this pillow seemed to be the best of the best according to the reviews. But that price - yikes! I kept checking back and saw it was on sale and decided to take a chance. Bought it in the tall size (7.5 in.) and decided it would be his early birthday gift. The first night of him using it was AMAZING for both of us. He has snored like a freight train and will periodically stop breathing for 15-18 seconds throughout the night for the past 26 years that I know of. Immediately, his super loud snoring downgraded to a very low level of snoring. He said after the first night he fell asleep fast, did not wake up nearly as much and finally had no neck pain in the morning. He’s had it over a month now and says he can’t believe a pillow could make this big of a difference in his sleep quality. I can’t believe I don’t have to deal with his concert level snoring anymore. Plus, he no longer stops breathing for short intervals anymore! This pillow has been well worth the cost for us!
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    Reviewed in the United States on April 2, 2026

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